Door and window enterprises should not let the emo

2022-07-22
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"A brand should have an understanding of life and then position itself. This is what the brand side needs to think clearly. Different groups have similarities and differences. Doors and windows are actually products positioned for these similarities and differences."

according to the analysis of insiders, if the product can not fully support the concept of emotion brand, but still talk about this concept, it often reveals the vague positioning of the brand product. In short, it is not clear who this product is used for. Therefore, the "emotion brand" has become a panacea. No matter who uses it, it is always a family, which is always right. Clear pertinence is the premise of product establishment and marketing concept establishment. Otherwise, we cannot obtain the demands of the target audience, so we can only carry out emotional marketing in general. "Brands should understand life and then position. This is what the brand side needs to think clearly. Different groups have similarities and differences. Doors and windows are actually products positioned for these similarities and differences."

due to the change of consumption concept and the improvement of consumption level, people buy goods such as doors and windows not only to meet the basic needs of life, but also to obtain spiritual enjoyment. Only by playing the "emotion card" and ensuring high-quality product output, can the impact of emotional marketing play a positive role and meet the living needs of contemporary consumers at more levels

more details: youzhiya doors and windows http://www.youzhiya.cn

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